New Gilly Drops & Deals! Only at Semasa JICC (31 Oct - 2 Nov)

Silly Gilly's Booth at Semasa JICC

What if the best part of your weekend wasn't just shopping but finding a piece of art that truly understands you?

This weekend (31-Oct - 2-Nov), Maruna is bringing Gilly and her sleepy companion Chuwy to one of Jakarta's most exciting creative gatherings. If you've ever felt like Gilly, a little introverted, a lot reflective, and always finding beauty in small moments—this is your chance to bring her world home.

Where Creativity Meets Community

The Semasa event isn't your average marketplace. Held at the Jakarta International Convention Center in Senayan, this curated event brings together over 200 local vendors celebrating Indonesian creativity. From viral local eats to lifestyle products and unique crafts, it's a three-day festival where you can discover hidden gems and connect with the creative community that makes them.

And this year? Maruna is setting up shop with something special.

Gilly's Latest Collection Awaits

We're bringing an exclusive selection of Gilly and Chuwy merchandise, featuring brand-new products you won't find anywhere else. Whether you're a longtime fan who's followed Gilly's journey through her books or you're just discovering this quiet girl with a loud inner world, there's something for everyone.

Even better? We're offering compelling discounts and special product bundles designed to help you build your own Gilly corner—that soft, creative space where overthinking becomes art and clumsiness becomes charm.

Why This Matters

Gilly isn't just a character—she's a companion for anyone who feels a little too much, thinks a little too long, and loves a little too quietly. Created by Indonesian artist Naela Ali, Gilly reminds us that moving slowly and honestly through life is its own kind of strength. In a world that constantly demands we be louder and faster, Gilly's gentle presence is a welcome breath.

At Semasa, you'll find more than merchandise. You'll find pieces that carry stories, products made with artisan quality, and items connected to the emotionally rich world Gilly inhabits.

Your Invitation

The event is free and open to the public, running Friday through Sunday. Whether you come for the exclusive Gilly products, the creative atmosphere, or the chance to explore what Indonesia's local makers are creating, Semasa di IdeaFest is where you want to be this weekend.

So grab your tote bag, bring a friend who loves comics and quiet corners, and come say hello. Gilly's waiting—and so are some pretty special deals you won't want to miss.

See you at Semasa di IdeaFest, 31-October - 2-November, 2025, at Jakarta International Convention Center (JICC), Senayan.

Sources:

• Event information: Semasa Instagram